The Hero’s Journey in Rome: The New Storytellers Lawyers. Accountants. Software engineers. That’s what Mom and Dad encouraged us to become. They were wrong. Gone is the age of “left-brain” dominance. The future belongs to a different kind of person with a different kind of mind: artists, designers, illustrators, inventors, teachers storytellers-creative and empathic “right-brain”…
Author: peterdekuster
02 March The Hero’s Journey: Telling the Financial Story
Whey are some financial advisors thriving in an age while others are struggling to survive? Why do some seem to never get over the hump of building a bigger book of business? Why do some advisors struggle to keep up with all the referrals they get when others have to claw and dig just to…
03 March The Hero’s Journey of Michelangelo: Creating the Sistine Chapel
Introduction: The Story You Tell Yourself as a Leader Welcome, traveler. My name is Peter de Kuster, and I invite you on a remarkable journey—one that begins in the heart of Rome, beneath the soaring vaults of the Sistine Chapel, and continues deep within yourself. This is not just the story of Michelangelo, the artist…
03 March The Leader’s Story in Rome: Petrarch’s Hero’s Journey
Introduction: The Story You Tell Yourself Every great journey begins with a story. Not the story others tell about you, but the story you whisper to yourself in the quiet moments, when the world’s noise fades and you are left alone with your hopes, your doubts, your dreams. I am Peter de Kuster, and I…
03 March: Pinturicchio’s Hero’s Journey in Rome
Introduction: The Power of Your Story Every leader is first and foremost a storyteller. Before you inspire others, before you build or create, you must first decide what story you believe about yourself. I am Peter de Kuster, and I invite you to join me in Rome, the city where the stories of the world…
03 March: Piranesi’s Hero’s Journey in Rome
Introduction: The Architecture of Your Story Every leader is, at heart, an architect. Before you build a bridge, a business, or a movement, you must first design the invisible structures of belief, vision, and possibility. I am Peter de Kuster, and I invite you to join me in Rome—a city where the ruins of the…
05 March Online Hero’s Journey: Hello Storytelling!
Hello Storytelling! Learn the foundational skills and mindsets of business storytelling Develop a common language and understanding of business storytelling across your organization. This flexible, online experience introduces non-storytellers to the concepts of the storytelling process and offers business storytellers (in design, innovation, creativity, advertising, marketing, communication, PR) a tried-and-tested approach to creative problem solving….
05 March Crafting Your Own Legend in the City of Creators
Rome: The Eternal Story—Crafting Your Own Legend in the City of Creators Introduction Welcome to Rome: The Eternal Story, a transformative 5-day walking tour that invites you to embark on your own hero’s journey through the timeless streets of the Eternal City. Guided by Peter de Kuster, the world-renowned storyteller, this journey will immerse you in…
09 March Online Hero’s Journey: From Stories to Action
From Stories to Action From Stories to Action is a deep dive into the storytelling skills of ideation, prototyping, and iteration. This seminar will teach you how to frame your ideas as experiments and bring others in on your vision of the future. Use experimentation to learn from failure and move from incremental to radical innovation….
10 March Online Hero’s Journey: Storytelling to Unlock Creativity
Stories to Unlock Creativity Storytelling Exercises to overcome the common barriers to creativity. We believe that everyone is creative and everyone can be an agent for change. Creativity is not a fixed trait, but more like a muscle—something that you can strengthen over time through practice and effort. In this class, you’ll learn storytelling exercises…
The Hero's Journey in Rome 